Worked examples / Customers: sign-up, checkout and fees
Three identity and compliance steps for 800 new customers a month. Two in a hundred should not be taken on, and each of those would cost about $5,000. Each step takes a customer 20 minutes and loses 9% of the legitimate ones. Where the law requires a check, the question is how many steps it takes, not whether to have it.

Stopping after step 2 would leave you $7,629 a month better off.
This is a worked example with illustrative figures, not data about any real person or company. Change any of them in the calculator and the answer changes with them.
How this answer was worked out| Step 1 | costs $15,384, gets back $56,000: +$40,616 |
| Step 2 | costs $13,941, gets back $16,800: +$2,859 |
| Step 3 | costs $12,669, gets back $5,040: -$7,629 |
Every formula is written out on the formulas page.
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