Worked examples / Customers: sign-up, checkout and fees
A $3 fee added at the last step of 3,000 orders a month, each worth about $22. Nine in a hundred customers leave when they see it. On these figures it pays, with little room to spare.

It costs $5,940 a month and gets back $8,190.
This is a worked example with illustrative figures, not data about any real person or company. Change any of them in the calculator and the answer changes with them.
How this answer was worked out| Step 1 | costs $5,940, gets back $8,190: +$2,250 |
Every formula is written out on the formulas page.
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